Benefits of Coverage

Exclusive benefits of appearing in a Western Editorial publication:

1. Credibility

a. Editorial format rather than ad or brochure language
b. Implied third-party endorsement from the publication
c. Message of cover story importance

2. Versatility/Marketability

a. Ideal format for quick read of story points
b. E-file provided for posting on company website and social media distribution
c. Include reprint with all proposals and use as trade show handout from booth
d. Post for search engine access
e. Reprints, with revisions, at a discount

3. Exclusivity

a. No story on a competitive company for 24 months

4. Affordability

a. Article is free
b. Reprints of the 4-page feature are just $2,950 for the first 1,000. Additional copies quoted per quantity required.

5. Longevity and Accuracy

a. Client controls frequency of circulation and updating of information